IPSEOM: AdTech New York Internet Advertising PR SEO Marketing Event Inspires IndustryÂ
New York, NY (RUSHPRNEWS) November 9, 2007 –Â The AdTech New York Internet advertising and marketing exhibition and conference attracted thousands of curious online and offline advertising, public relations, video, search engine optimization (SEO) and marketing professionals. Â
AdTech New York 2007 was a successful and vivid illustration of the rapid and creative growth of the digital marketing industry. The 4-day Internet marketing event consisted of two days of networking on the expo hall floor and 2 days of keynotes and sessions at the New York Hilton. More than 350 interactive marketing companies exhibited on three floors.Â Entitled â€œThe Art of Conversationâ€, a thread of customer relevance and engagement traversed the event, from contextual advertising and email marketing to the rapidly growing domains of online video and podcasts.
Â â€œAdTech embodies the dynamism of the Internet universe, as technology enables an explosion of creativity and collaboration,” says IPSEOM CEO, Randy Tischler. “This Internet marketing conference brought together the leading minds and players in the field who are seizing the challenge to develop value-added services ranging from search engine marketing and affiliate networks to contextual and behavioral targeting.”Â “What particularly impressed me was how well organized AdTech was,” said Joel Leyden, president of the IPSEOM Group (Internet Public relations SEO Marketing). “This was a huge and colorful event, involving a multitude of complex logistics and diverse personalities of some of the finest minds in the Internet marketing and advertising industry. The organizers of AdTech deserve sincere thanks from the exhibitors, speakers and the Internet marketing, advertising and public relations industries for keeping us up to date and providing an intimate networking platform for us to share the latest innovations.â€
Organizers of AdTech Internet PR SEO Marketing conference included Allison Arden, Brad Berens Ph.D, Pete Blackshaw, Â Susan Bratton, Darin Brown, Charles Buchwalter, Ann Burkart, Mel Clements, Michael Donahue, Kate Everett-Thorp, Sarah Fay, Mish Fletcher, Yosi Heber, Curt Hecht, Benjamin Hill, David Hutchinson, Drew Ianni, Edward Kim, Rich LeFurgy, Caroline Little, Andrew Markowitz, Peter Naylor, Evan Neufeld, Penry Price, Geoffrey Ramsey, Bruce Rogers, Brad Santeler, Tim Smith, Peter Storck, Dana Todd, Andy Walter and Paul Woolmington.
Edelman Public Relations, retained by AdTech for the event, provided an advanced level of professional public relations and media relations rarely witnessed by the emerging Internet marketing, advertising and PR industry. Â
AdTech is an interactive advertising and technology conference dedicated to connecting all sides of today’s brand marketing landscape. Worldwide shows blend keynote speakers, topic driven panels and interactive workshops to provide attendees with the tools and techniques they need to compete in a changing world.
CEOs, CMOs, marketing executives, brand managers, ad execs, media directors, buyers, planners, product managers, solution providers and creative directors will discover and discuss Interactive marketing, mobile marketing, gaming, TV 2.0, SEO, social media, marketing metrics, media buying, web analytics, and behavioral target marketing participated at the AdTech Internet trade show in New York from November 5 to November 8 at the New York Hilton.
The IPSEOM Group, with offices in New York and Tel Aviv, specializes in maximizing companies’ on-line presence and visibility by providing online public relations, news services and achieving top search engine placement or SEO – search engine optimization for their websites.Â These integrated services ensure effective media, branding and promotional Internet and mobile placement and exposure.
Through a systematic marketing consultative process, honed over years of Internet and PR experience, IPSEOM attains industry-leading Web presence for our clients, building brand recognition and fuelling their revenue stream.
In addition to its many varied professional online marketing, news and public relations services, IPSEOM is the publisher of the Israel News Agency and is preparing the launch of the United States News Agency. Since 1995, IPSEOM has pioneered and refined proprietary search engine optimization methodologies that have delivered hard, proven results to dozens of clients from diverse industries, driving targeted, qualified traffic to their doorsteps.
CEO, IPSEOM Group
Internet PR SEO Marketing
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